eXfuze
The biggest problem that I see with Exfuze is that they have all of their eggs in one basket. It doesn’t seem like a very goof business model to only sell one product. Now, the argument might be that because they have taken seven fruits and included them into their seven juice drink, that there is no need for other products. I, however, think that they would be wise to start doing some research and development on a few other products.
If you study other companies, such as Tahitian Noni, you will see that they have branched out to other products. Now, Noni is a good example of a company who built up to a multi-billion dollar company with just one magic ingredient. Atleast exfuze was wise enough to include seven fruits, which will allow them to be more creative and divers.
The only thing that exfuze needs to do a better job with is advertising. There are still a very small number of people that are searching them out on the internet. This is good for those who are becoming acquainted with the company early, because they will have the opportunity to join at the early stages of the company where there is still huge earning potential. However, with companies such as eFusjon Inc. that are partnering with Facebook, it it might be very easy for companies like Exfuze to get lost, and left behind in a hurry.
